Design study · not a client project
Website concept for pediatric dentistry
Soft colors and copy written for parents: the site takes the fear out of a child's first visit.
What the study explores
Soft colors and copy written for parents: the site takes the fear out of a child's first visit.
- One-click booking at the top and at the end of every section
- Treatments explained in plain language, with no promised results
- Facility and team photos so patients arrive at ease
What a pediatric dentistry website needs
In healthcare, patients decide on trust. The site has to show the professional, explain the treatment without promising results and make booking easy.
The demo was built as a pitch for a company in this sector and shows its name. It is not a Downway client, and the demo is kept out of search engines.
Want a site like this for your company?
Downway designs and launches the site with your own copy, photos and SEO, starting from a study like this one.
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